These days Mr Luv can be caught every Monday till Thursday on THE ONE for his particular Deep, Funky, Melodic and Bouncy brand of house groove.
A classically trained flautist, accomplished self-taught bassist and a keen synth player, Keef Luv's first and only true love was music.
Mr Luv is also a distinguished producer of Chillout (Antarctica Chill Zone), Funky House (FutureLight) and Tech (Keef Luv).
His productions have reached the top of the ReverbNation charts with Slave (Antarctica Chill Zone) and enjoys both a loyal SoundCloud and Mixcloud following.
KeefLuv's music career kicked-off fresh from college in the mid nineties, which saw him tour Europe with Nu Metal band TwelvePointHead - supporting such acts as Fun Luvin Criminals, The Alabama 3, The Almighty, Motorhead, Hawkwind, Jethro Tull and Rose Tattoo.
He followed this up with a solo project Antarctica Chill Zone - crafting minimalist Chillout Music...